Saw a new White Castles ad tonight - a guy is running an HO layout and showing off various stuff, including a scratch built White Castle restaurant. Then he gets carried away and starts playing with some of the figures on the layout, enacting a scenario where somebody is going to lunch and invites another person etc. Cute ad! Too bad it was in HO.
I just saw that one too…
I posted a few weeks ago about the Burger King ad that featured O gauge trains… seems they are making their way into advertisements a little more lately… I am taking a course on the sociological aspects of advertising… I wonder how this very small increase in exposure of toy trains plays into these aspects… hmmmm
Or perhaps I’m just looking way too far into things… Either way, cool ad…
I havnt seen it, could someone post a link or somthing?
I have been thinking the same thing. We also have the Coors commercial, Sopranos, Polar Express, etc. We may be seeing the early stages of the hobby expanding as it once did in the late 40s, early 50’s. We have also been seeing a growth in the train related programs shown on different cable stations. I hope the trend continues. We all benefit when the hobby grows.
Dennis
I haven’t seen the ad, which is interesting when you realize White Castle is headquartered here in Columbus. In fact, I haven’t see a TV ad for White Castle in a long time in Columbus. Maybe they figure they do not not need TV time where they are legendary.
I’m surprised nobody has mentioned the McDonald’s ad for their new McSanckers(or whatever they’re called!) where one of the teenagers is wearing a “Southern Pacific Lines” round herald tee-shirt! Are we taking over the fast-food world? Jon
I ate at a White Castle once when I was in New York. I was underwhelmed.
“I ate at a White Castle once when I was in New York. I was underwhelmed”
That’s no suprise… Here in Chicago White Castle is the place where people too busy to wait in drive thrus at McDonalds or Burger King go to eat… Them, and the drunks coming from the bars (or the under age drinkers) go at 3 or 4 AM to get fast burgers…
But still, seeing trains in commercials does show even a small awknowledgement by the mainstream media corporations.
Whitecastles are at best an acquired taste, it’s like you have to grow-up with those sliders to appreciate them. Whenever I fly into Cincy after picking up my rental car they are my first stop, regardless of the time of day.
Buckeye, If they ran those commercials in Columbus that would be like Dr. John preaching to his choir. They probably used HO to make the burgers look bigger.
All kidding aside, if it weren’t for the original Whitecastle and their efforts one of the staples of our daily life, the burger, quite possibly mite not be what it is today. They brought about respectability for the lowly hamburger.