Phoenix METRO cuts deal with US Airways Center, Suns

Trains Magazine Transit
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I received the following press release at my office today. There has also been some encouraging ridership figures lately, especially on weekends.

John Timm

PHOENIX – METRO light rail, US Airways Center and the Phoenix Suns announced today the launch of a unique program entitled, “Rail Ride Event.” The program, a first in the U.S. between an entertainment venue and public transportation entity, will allow consumers who purchase a ticket to an event at US Airways Center to ride METRO light rail at no additional cost, on the day of the event. Through

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Hope this starts a Transit Industry trend!

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Hope this starts an industry trend!

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Petty common as I understand it in Germany, but not yet over in Britain. Seems a great idea to me.

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As a follow up to the original posting, here is an announcement of the launch of the Rail Ride Event Program tomorrow (9/30), complete with dancers and hip hop performers.### John Timm### ### ### RAIL RIDE EVENT PROGRAM TO LAUNCH TOMORROWRail Ride Event to officially begin with Game 2 of the WNBA Finals Thursday nightWHAT: METRO light rail, US Airways Center, Phoenix Suns and Phoenix Mercury will officially launch the Rail Ride Event program during an announcement tomorrow (Wednesday, September 30) at 6:30 a.m. The announcement will take place at the Park and Ride location on 19th Avenue and Montebello Avenue, across from the light rail station platform. The unique program will be activated for the first time when the Phoenix Mercury take on the Indiana Fever on Thursday, October 1 in Game 2 of the WNBA Finals at US Airways Center. Tip-off is set for 6 p.m. Through Rail Ride Event, METRO will recognize any U