2011 is the 50th anniversary of the CN “wet noodle,” one of the most recognizable logos in North America. (Well, in Canada, at least.)
I’ve posted info about its creation (yes, it really was sketched on a napkin), including a photo of the original napkin.
You can find it at http://cprailmmsub.blogspot.com/2011/03/happy-birthday-cn-wet-noodle.html
John Longhurst, Winnipeg