On a previous thread, the question was raised, "What makes a good hobby shop?” I believe a better question would be "What makes a Terrible Hobby Shop?” As the number of local hobby shops continues to dwindle, I thought I would share my thoughts on what turns me away from some and draws me to others.
Although I have been teaching for the past 7 years, I previously spent many, many years in retail management. Based on my experience both as a customer in countless hobby shops (in Mississippi, Texas, Virginia, Maryland, Florida, Louisiana and Alabama) and working for several large national retail “mall stores”, I am amazed at how little most hobby shop owners know about managing a successful retail business. The overwhelming majority of hobby shops I’ve patronized suffer from the same problems which can each be traced back to poor management. They include…
1. Location of the store. Unfortunately, all too many hobby shops seem to be located on the “wrong side of the tracks” (no pun intended). If I have to worry that my car will be gone when I come out of the store, how often do you think I’ll be taking that risk? A good example is the now defunct Bobbye Hall’s in Dallas. It was a great train store. But if the business has to resort to installing razor wire on the roof top, I think I’ll make my purchases online from the safety of my home. True, the rent may be much less, but at what cost to business?
2. Attractiveness of the store. Almost every hobby shop I have ever shopped in was dirty, poorly lit, messy, cluttered and disorganized. Are there no owners who have the slightest clue about visual merchandising??? The popular approach seems to be “pile the newer stuff on top of the older stuff”. Is the store “shopper friendly”? If you have to ask “Do you have any…” more than once, the store has not been thoughtfully laid out. Most store owners are content to just shove something new anywhere, rather than re-display an overgrown area of the store a